The world of graphic design is no longer concerned only with how pleasant your work is, but also about creating the right impact on the viewer’s first glance. More new trends will emerge that will exactly help graphic designers to accomplish their goals. Here is a rundown of what we can expect from graphic design trends of 2023.
1. Creativity in motion
2023 will mark the year in which images will still be a thing of the past as more and more companies deliver their messages through motion graphics and animations. They are simply refreshing to see, and they boost user engagement.
2. AI Art: Friend or Foe
With the emergence of Dall-E 2 AI-generated images and another similar platforms, social media is stormed by how easy it is to manifest their imagination into drawings with just a few words. Although it has also caused several controversies amongst artists and designers alike, AI-generated designs are here to stay, especially with OpenAI’s ChatGPT
3. Bold Shapes For a Bold New Year
To grasp the viewer’s attention, designers have used bold shapes and colors to stand out among other companies in their designs. Additionally, it adds an added extra layer of visual interest without distracting the viewers from the design’s primary focus.
4. More Dimensions Than Ever
With technological advancements, it has never been easier to produce three-dimensional renderings. We can expect 2023 to have logos, webpages, and more that come with 3D elements that keep the viewer intrigued and can be seen bouncing around in places other than off the page. These renderings are simple to design and sure to create the right impact in things like typography and the addition of characters.
5. Inclusivity in Creativity
The movement that created impact while also promoting inclusivity played a big part in 2022. Thus, it is not far-fetched to assume that in 2023, designers will continue to incorporate inclusivity in their visuals. Keep in mind that every brand aims to win the hearts of the masses, so we can expect inclusivity to continue to be reflected in the company’s brand, especially its designs.
6. With Virtual Reality, Comes Virtual Art
With all sorts of companies delving deep into the world of VR, we can expect graphic design to follow suit. Graphic designers can utilize their skills to create designs that pop into your eyes and more immersive than ever before. With platforms such as Metaverse, PSVR, as well as Quest 2, creativity has never been more limitless than ever.
7. The Past is The Future
The 90s style of visuals abundant in 2022 is set to continue into 2023, so we can expect more illustrations with retro bright color palettes and idyllic imagery on the cover of posters and anything else that will evoke a sense of nostalgia.
8. Step Aside Minimalistic Design; Maximalism is Here
From 2020 until 2022, we saw a lot of companies ranging including Firefox, Google, and many more adopted minimalistic designs on their logo. Although there is beauty in the simplicity approach in the world of design. Nothing will beat the visual message storytelling that can convey their design and the powerful impact it serves the viewer. And while the post-pandemic era may be very much focused on minimalism, we can expect graphic designers to explore the newfound freedom of a post-covid-19 world. It’s time to get inspired with images that push boundaries and fill up empty spaces effectively.
Our team in Sagara Technology will ensure that every creative work that we create is up to date with the hottest design trend for web or mobile.
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