Cost Per Mille (CPM) itself is a measure that shows the number of costs that must be incurred by advertisers for every 1,000 impressions that the ad gets. If you as an advertiser want to bid or bid to pay up to 30 thousand rupiah CPM, then that means you will pay 30 thousand rupiahs…
Tag: Technology
SEO Tools for Your Keywords Research
To get the right keywords or keywords, you need SEO tools. SEO tools are tools used to get good keywords so that the articles created have the power to win the competition on search engines. Keyword tools are also one of the most important supports when you are researching keywords for digital marketing needs. Therefore,…
AIDA Formula as a Digital Marketing Pillar
AIDA formula is a combination of four points, namely Attention or attention, Interest or interest, Desire or desire, and Action or action. If you refer to the previous article about what copywriting is, AIDA is the stage that occurs from the consumer being first interested in a product until the consumer takes an action to…
Cloud-Native As a Business Solution
From 2010 to 2021, all business sectors have started implementing cloud computing technology systems, so the cloud-native era seems to answer business needs. What is Cloud-Native? The concept of cloud-native existed before the term itself came into use. In a sense, cloud-native started when public cloud vendors started providing easy and affordable access to elastic…
How to Use Google AdWords and its Benefits
Google Adwords is a feature used to advertise business products, which will later appear on Google search pages, with certain keywords related to the advertised product. For information, actually, Google Adwords changed its name to Google Ads, in 2018. Even so, this rebranding has no effect on how it works and its use. The existence…
Google AdMob: a Solution That Can Give Benefit to Everyone
Google AdMob makes it easy for developers to earn from their mobile apps with high-quality ads. AdMob maximizes the value of each impression by combining global advertiser demand, innovative ad formats, and advanced app monetization technologies. Why should display ads? Showing ads to app users allows you to create a sustainable source of income to…
Maximize SEO and PPC to Get Your Sites Have Many Visitors
Having built up years of experience in Digital Marketing & now being a PPC Specialist at Clickthrough, I have witnessed some amazing results achieved when PPC merged with SEO. When I’ve seen these two channels work together, both have seen the benefits for their campaigns, whether the goal is brand awareness, lead generation, or driving…
Mandatory Tools for UX Designer
UI designer and UX designer are two different aspects job of web design, but they are related. UI focuses on interface design and how users interact with it. Meanwhile, UX emphasizes the user experience when using the product. Here are some UX design tools that are often used for several stages such as user research,…
How to Become UI Designer
User Interface (UI) designer is a person who designs the interface in the software. It aims to create an attractive and user-friendly interface or easy to use. A focus on UI design is all of the visual elements that make up the appearance of an interface. Examples include visual aspects on websites or applications, such…
Soft Skills a Web Designer Must Have
In addition to technical skills (hard skills) that a web designer must possess, there are also soft skills, namely the ability to think from within a person. For more details, see the following explanation: What Soft Skills Should a Web Designer Have? Communication & Collaboration With so many design teams today starting to work remotely,…