Tag: Digital Marketing

Easy Copywriting Formula for Your Business (Psst, Just 3 Steps!)

Creating killer copywriting for business is hard. But killer copywriting obey one formula: PAS. You can learn to make great copywriting by practicing this formula. Why is it important? Well, copywriting takes a huge role in digital marketing. Copywriting is a way that is able to persuade the readers to take actions you (your business) ...

Social Media

Social Media Impact in Marketing Strategy

The rapid growth of social media makes it one of the best channels for marketing. Almost 57 percent of the total population uses it in many ways. Whether using it to connect with family and friends, post a picture, or share funny content. Nowadays social media is not just about connecting with people. It slowly ...

digital marketer

Digital Marketer: Definition And Skills Needed

Digitalization affects almost every aspect of human life, including marketing. Either selling goods or services, digitalization helps to gain leads (the potential customer that responded to a campaign) and generate conversion, the point at which the leads perform the desired action. The rapid growth of technology forces marketing to be more creative and flexible. In ...

seo vs ppc

SEO vs PPC: Which is Better For Your Website?

In the world of digital marketing, we know SEM, SEO vs PPC which discusses at least three acronyms (abbreviations) namely SEM, SEO, and PPC. These three abbreviations relate to marketing activities using websites and involve searching engines. However, most of the players in the digital marketing world think that SEM, SEO, and PPC are essentially ...

content writing

3 Reasons Why Your Business Needs Content Writing

Content writing is one of the essential parts of content marketing. Did you know that content marketing costs 62% less than traditional marketing? Therefore, If you are a business owner, you are supposed to not leave this out. You should boost your business using content writing. It will save your company time and money, and ...

website loading

Benefits of Making Website Loading Faster

A website loading faster is a collection of information in the form of web pages in one domain name and can be accessed through a web browser. Websites have various functions depending on the type. Some are useful for finding the latest information such as media portal websites, for expanding friendships such as social media, ...

Get to Know AI Marketing. A Technology Breakthrough In Digital Marketing

AI Marketing: A Technology Breakthrough In Digital Marketing

Artificial Intelligence (AI) might be one of some popular subjects in the field of machine learning and technology. Moreover, we often find this phrase when we watch sci-fi movies, some tech advertisements, and many more. In a simple way, AI is a system that can perform tasks that require human intelligence. Which means tasks that ...

Email

What is Email Marketing and How to do it?

Email marketing is a strategy that many companies use to do marketing. So, do you know what email marketing is and how do you implement it? In shorts, this strategy means using email as a marketing medium. However, please note that this is different from other types of marketing. What is Email Marketing? “Email marketing ...

Social Media Marketing

What do You Need to Know about Social Media Marketing?

“Social media marketing is the process of creating tailored content for each social media platform to drive engagement and promote your business.” digitalmarketing.org What is Social Media Marketing? In simple, social media marketing is a marketing process that is carried out through social media. Usually the social media used is Facebook, Instagram, or Twitter. Social ...

Digital Marketing

Digital Marketing: Organic Channel vs Paid Channel

In this tech era, digital marketing is one of the highest-demand skills needed in 2021. Digital marketing itself refers to advertising through digital channels such as social media, search engines, websites, email, and mobile apps. In each channel, there are 2 ways we can approach acquiring new customers, namely paid and organic. In this article, ...