Tag: Digital Marketing

Key Opinion Leader

How to Choose Key Opinion Leader for Your Business

In the digital marketing world, the use of Key Opinion Leaders in forming an opinion about a brand is many uses. As an online business owner, you are certainly getting used to working with Key Opinion Leaders, especially when promoting new products. So what exactly is a Key Opinion Leader, and how do you choose ...

Content Delivery Network

Content Delivery Network A Powerful Way To Keep Your Website Stable

Content Delivery Network whose function is to keep the website stable and active, even if there are problems or disturbances that arise. Usually, it is the developers or website managers who deal with the CDN a lot. One of the functions of a content delivery network or CDN is to speed up website loading so ...

Marketing Automation

Marketing Automation: Do Marketing More Effectively and Efficiently

Marketing automation has benefits for business people because it can allow businesses to run marketing automatically. Before you know what the benefits of marketing automation are, it’s a good idea to first know things related to marketing automation. What is Marketing Automation? Marketing automation is a platform that can help the marketing team market business ...

copywriting formulas

3 Best Copywriting Formulas for Digital Marketing

In digital marketing, additional tools are needed to market products via the internet to achieve digital marketing goals. Digital marketing aims to attract as many consumers as possible quickly and precisely according to the target market of the products offered. Tools used in digital marketing can be social media, blogs, email, or websites. Then what ...

Organic Marketing

Organic Marketing: A Low-Cost Strategy for Generating Business Profits

Launching The Oop page, organic marketing is a natural marketing strategy used to drive website traffic, generate leads, and increase conversion rates. This term refers to a strategy in which companies do not spend money directly on advertising purposes, which is known as paid marketing. Organic marketing campaigns themselves involve tactics that are cost-effective and ...

Data Science and what is that?

In this digital era, everything you do can be recorded as a data that you can use for something useful later. But, the digital data here is a tricky number if you just see it in a big picture. So, we need to optimize and learn more about the data and how to maximize a ...

Cost Per Click

Let’s Get Acquainted With Cost Per Click (CPC)

Cost per click (CPC) is a paid advertising term regarding the value that advertisers need to pay to publishers for each click they get from an ad. Website owners usually use third parties to match these costs with advertisers. One of the commonly used tools is Google Adwords. The CPC method will be used when ...

Cost Per Mille

Learn More about Cost Per Mille (CPM): Functions, Methods, and Benefits

Cost Per Mille (CPM) itself is a measure that shows the number of costs that must be incurred by advertisers for every 1,000 impressions that the ad gets. If you as an advertiser want to bid or bid to pay up to 30 thousand rupiah CPM, then that means you will pay 30 thousand rupiahs ...

SEO Tools

SEO Tools for Your Keywords Research

To get the right keywords or keywords, you need SEO tools. SEO tools are tools used to get good keywords so that the articles created have the power to win the competition on search engines. Keyword tools are also one of the most important supports when you are researching keywords for digital marketing needs. Therefore, ...

AIDA Formula as a Digital Marketing Pillar

AIDA Formula as a Digital Marketing Pillar

AIDA formula is a combination of four points, namely Attention or attention, Interest or interest, Desire or desire, and Action or action. If you refer to the previous article about what copywriting is, AIDA is the stage that occurs from the consumer being first interested in a product until the consumer takes an action to ...